The Montgomery County Foundation

Nonprofit Clinic 2019

Thursday, June 20: 9:30-11:30am
  • How to Expand Your Donor Database

  • Thursday, September 19: 9:30-11:30am
  • How Savvy Marketing Translates to More Donations

  • Thursday, October 24: 9:30-11:30am
  • Organizational Culture: It Will Eat Your Strategy for Breakfast

  • Thursday, November 7: 9:30-11:30am
  • Diversity and Inclusion Awareness

  • Thursday, June 20: 9:30-11:30am
    How to Expand Your Donor Database
    Presenter: Doug Schneider, Managing Partner - American Philantropic
    Doug has nearly two decades of experience in sales, marketing, communications, and fundraising. As a partner at American Philanthropic, Doug works with a wide range of nonprofit organizations, with a focus on strategic planning and high-level development management.

    Every nonprofit organization has two problems: 1) acquiring new donors and supporters and 2) cultivating those donors over time to ensure that they keep giving and, hopefully, give at higher levels. This presentation by Doug, will explain why donors give you money and offers best practices for how to both expand your individual donor base and effectively retain and engage your donors over time; it will provide a foundation for how to think about and successfully approach fundraising. Attendees will be introduced to Donor Response Theory (what it really is that motivates donors), learn what makes for successful fundraising operations, and be given a baseline of key benchmarks to consider for their own development departments, which were developed from American Philanthropic's recent survey of more than 200 nonprofit organizations and their fundraising operations. This presentation will provide simple ways to find and cultivate individual donors, and give practical guidance on how to prioritize, execute, and evaluate your development efforts. At the conclusion of the presentation, attendees should be able to 1) describe what motivates most individual donors to give, 2) identify five key characteristics of high-performing fundraising operations, 3) incorporate simple, basic practices for the greatest chance of fundraising success, and 4) use some preliminary key benchmarks to measure their organization's fundraising program and its progress.

    Thursday, September 19: 9:30 - 11:30am
    How Savvy Marketing Translates to More Donations
    Presenter: Beth Brodovsky, President - Iris Creative Group Inc.
    Beth works with nonprofit leaders to inspire participation. Through training programs and project development, Beth and her team create brand communications that get people to take notice - and take action!

    You just wrapped your last campaign. When is the next time your donors will hear from you? For many nonprofits, being between campaigns means squeezing in events, visits and prospecting until it's time to ask again. The silence donors hear after giving is a big contributor to weak retention rates. But it's not the only problem. Without great marketing, it is difficult for donors - and prospects - to feel connected to your work.

    Many nonprofit communicators "inherited" marketing. Often on top of the job you expected and are actually trained to do. With everything you have to juggle, priority is often placed on the "sales"; and the next deadline.

    Marketing, however, is a critical part of fundraising. And it's what sets up the donor for your ask. Without marketing, every call is a cold call. In this session, Beth will show you what savvy nonprofit marketers do to build engagement and turn it into action.

    You'll learn:

  • What you have to do first to make all your marketing more effective
  • How to create a manageable year-round plan
  • Tactics that really work without adding more work
  • Why eliminating mail may be a big mistake

  • Thursday, October 24: 9:03-11:30am
    Organizational Culture: It Will Eat Your Strategy for Breakfast
    Presenter: Meghan McVety, MPA, Principal and Co-Founder - Capacity for Change, LLC
    Meghan infuses her work with the belief that cultivating strong leadership in organizations and communities will best achieve positive change. By creating processes and spaces that support meaningful conversations, connections and strategy design, Meghan has helped numerous organizations to re-think and improve their internal and external approaches, leading to breakthroughs in their communities.

    Management guru Peter Drucker is often attributed with saying, "Culture eats strategy for breakfast." What this means: your organization's culture will determine your level of success far more than your strategy. Organizations spend a great deal of time on strategic plans, operational work plans and processes, and yet organizational culture is the foundation of everything. Is your organization's culture supporting or undermining your strategy and goals? What makes for a great organizational culture? What do leaders and everyone in an organization need to focus on?

    In this workshop, we will explore the concept of organizational culture, concrete actions and practices that shape organizational culture, and examples of organizational cultures that work. Participants will have the opportunity to reflect on their own organizational cultures and to identify steps to make sure their organizational cultures are advancing their goals.

    Thursday, November 7: 9:30-11:30am
    Diversity and Awareness
    Presenter: Twana Harris, Senior Human Resources Consultant - Exude Inc.
    Twana is a highly accomplished corporate executive with significant strategic and operational experience in inclusion and diversity, learning and leadership, development, and global workforce and talent management. She is an expert trainer, leadership coach and a dynamic keynote speaker.

    In this interactive and activity-oriented session, participants will explore key concepts such as cultural competence, unconscious bias and communication blind spots. Participants will develop understanding and capability and leave with tools and resources they can immediately put into practice to positively impact the workplace and community.

    Key Objectives:

  • Understand the importance of diversity, inclusion and inclusive leadership
  • Increase cultural competence and sensitivity
  • Understand and overcome barriers to inclusion (unconscious/implicit bias, microinequities, microaggression, microadvantages)
  • Be able to communicate more effectively with diverse co-workers, colleagues, and clients.
  • Learn the knowledge, skills and competencies needed to recruit, hire, develop and effectively and retain diverse talent

  • Please note that registration is required as space is limited.
    Workshops are free of charge.
    For more information or to register: 484-532-7387 or

    Please note that participation in Foundation convenings has no bearing on
    grant-making considerations.

    The Montgomery County Foundation, Inc.
    4 Sentry Parkway East, Suite 302
    Blue Bell, PA 19422


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